The Psychology of Investing

Investing isn’t just a numbers game—it’s an emotional one. Charts, spreadsheets, and allocation tables give us the illusion that investing is rational. But when real money is on the line, our brains often have other plans. Market drops, headlines, and the actions of others trigger deep-seated biases that can quietly sabotage even the smartest strategies. Understanding these psychological traps—and building systems to guard against them—is every bit as important as choosing the right investments. ...

September 29, 2025 · 3 min · 509 words · Phil Huffman

A Comparison of Discount Brokerages

Three firms dominate the discount brokerage world: Fidelity, Schwab, and Vanguard. All three deliver low-cost investing, but each has its own identity. Before we dive in, a note: this is simply my opinion, shaped by my own experience as an investor. I do have an account with Fidelity, but I am not affiliated with any brokerage, nor am I compensated for mentioning them. My goal is to share a straightforward comparison of the three largest discount brokerages to help you see their differences more clearly. ...

September 24, 2025 · 4 min · 800 words · Phil Huffman

Discount vs. Traditional Brokerages

For decades, investors had little choice but to work with traditional brokerages These firms, like Merrill Lynch or Edward Jones, that charged high commissions, emphasized personal relationships, and offered full-service financial planning. Today, discount brokerages like Fidelity, Schwab, and Vanguard dominate, reshaping how individuals invest. Costs Traditional: High commissions on trades, annual account fees, and sales loads on funds. A personal advisor often bundled with the account — but the cost came out of your returns. ...

September 22, 2025 · 2 min · 297 words · Phil Huffman

Risk Management in a Fragile World

Risk never sleeps. Markets can rise on Monday and unravel by Friday. Headlines about shutdowns, inflation, and tariffs compete with warnings from geopolitical strategists like Peter Zeihan, who argues that globalization itself is fraying. Whether you agree with his timelines or not, the underlying truth is simple: wealth isn’t built on prediction. It’s built on preparation. Peter Zeihan is a geopolitical strategist and author best known for books like The Accidental Superpower and The End of the World Is Just the Beginning. His analysis blends geography and demographics to argue that the post-WWII era of globalization is breaking down. He warns that aging populations, fragile supply chains, and energy chokepoints will reshape the world economy in disruptive ways. Zeihan’s forecasts are often bold and controversial, but they serve as useful scenarios for investors to stress-test their assumptions. ...

September 17, 2025 · 3 min · 489 words · Phil Huffman

Risk Management: The Investor’s Lifeline

Risk never sleeps. Whether markets are surging or headlines are screaming “shutdown,” the real question isn’t what’s next? but am I ready? Most investors focus on returns. Few spend enough time on risk. Yet it’s risk—not return—that decides whether you stay in the game long enough to win. Wealth isn’t built on predicting the future; it’s built on preparing for the unknown. Markets are inherently uncertain. Inflation runs hotter than expected. Interest rates stick longer than forecast. Political battles threaten shutdowns. Black swans appear without warning. If your only plan is hope, then luck is running your portfolio. And luck, as every seasoned investor knows, is fickle. A risk-management framework doesn’t eliminate risk, but it ensures that no single surprise can wipe you out. ...

September 16, 2025 · 2 min · 387 words · Phil Huffman

Why Dollar-Cost Averaging Beats Market Timing

“If only I had bought at the bottom.” It’s a thought nearly every investor has had at some point. The allure of perfect timing is powerful: buy low, sell high, and retire rich. The trouble is, nobody—not even seasoned professionals—consistently calls market tops and bottoms. What ordinary investors can do, however, is embrace a disciplined, proven strategy that turns the market’s swings into a friend rather than a foe. That strategy is dollar-cost averaging. ...

September 10, 2025 · 3 min · 525 words · Phil Huffman

Starting to Invest After Retirement

I used to believe investing was something you did while you worked. You built a nest egg, retired, and lived off it. Simple. But when retirement arrived, I quickly learned the story doesn’t end there. Retirement isn’t the finish line—it’s the start of a new chapter. And in this chapter, investing takes on a different purpose. For me, Social Security is the backbone of retirement. It’s steady, predictable, and deeply reassuring. I also receive book royalties, though they’re so modest they don’t change the math. Still, those checks remind me that something I created lives on, even if only in small ways. ...

September 8, 2025 · 3 min · 533 words · Phil Huffman